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02 September 2024

Baptism of flight for increasingly young travelers

Fattorie Garofalo celebrates new travelers with a special tribute to Milan Malpensa
From generation X, which flew for the first time around the age of 36 (born between 1965 and 1980), to the very young of generation Alpha, who take off as early as 5 years old (born from 2013 onwards). In the middle are Millennials, with an average age of first flight of 21 years (1981-1996), and Generation Z, who started flying at 14 (1997-2012). These are the average ages at which the last four generations of Italians have taken their first plane
 
The survey by Fattorie Garofalo, a world leader in the production of Mozzarella di Bufala Campana PDO with a network of points of sale in the main Italian airports, has shown a significant change: in five decades, the average age of the first flight has dropped by 31 years, from 36 years of Generation X to 5 years of Generation Alpha.
 
The survey, which involved a sample of 1200 people in transit during the summer at Italian airports and divided equally among the four generations examined, also revealed that the destinations and motivations for the first flight were often similar between the different generations. For Millennials (59% of cases) and Generation Z (47%), the first flight was often linked to study reasons, such as participation in Erasmus/Leonardo programs, school trips or the celebration of a milestone, with European destinations as the most frequent.
 
In stark contrast, Generation X flew mainly for work or family reasons (58%), with half of the flights direct outside the European Union. For the Alpha generation, on the other hand, the plane has become a normal part of life, thanks to the availability of increasingly widespread and optimized flights, with the first trip having a domestic destination in 60% of cases.
 
Flyer © Fattorie Garofalo
Based on these data, Fattorie Garofalo has decided to celebrate the baptism of the air with a special gift for the little ones: the "Buffalo Candy", a mozzarella filled with 100% buffalo ricotta, with a shape reminiscent of a bon bon and with the authentic flavor of buffalo milk.
 
This little pleasure, rich in milk to comfort the most fearful by recalling the maternal warmth and full of energy for those who face the first flight with enthusiasm, will be offered on September 6 at the Bufala store of Fattorie Garofalo in the renovated Piazza del Pop of Terminal 1 at Milan Malpensa Airport.
 
Children who will face their first plane trip will be able to immortalize the event with a photo in the dedicated selfie station and receive a baptism certificate of the flight, making this experience truly unforgettable.
 
Garofalo Farms
Fattorie Garofalo is the world's leading entrepreneurial group in the buffalo dairy sector. With a fully integrated supply chain, developed over 60 years of history, it is the largest breeder of Mediterranean buffalo animals in the world, the first producer of milk and Mozzarella di bufala Campana Dop. Every year, the company processes 38 million liters of buffalo milk, produces about 10 million kg of finished product for the market, breeds 15,000 buffaloes and exports to over 40 countries, for a group turnover of 140 million euros. Numbers that make Fattorie Garofalo not only an important entrepreneurial reality, but also a real ambassador of Mozzarella di Bufala Campana DOP and Made in Italy in the world.
 
Fattorie Garofalo points of sale in airports 
 
MILAN Bergamo
(BGY)
 MILAN MALPENSA 
(MXP) 
LONDON LUTON
(LTN)
NAPLES
(NAP)
FIUMICINO
(FCO)
TURIN
(TRN)
Buffalo of Fattorie Garofalo
 First floor
Beyond security filters
 6:00 - 22:00.
Buffalo of Fattorie Garofalo
 First floor T1
Beyond security filters
 6:00 am - 9:30 pm
Buffalo of Fattorie Garofalo
Terminal BLDG
Beyond security filters
  4:00 - 22:00
Buffalo of Fattorie Garofalo
Shopping arcade ground floor
 05.00 - 21.30.
Buffalo of Fattorie Garofalo
 Boarding A/A Square 1st Floor
Beyond security filters
GATE A61-A83
 5:00 am - 10:00 pm
Buffalo of Fattorie Garofalo
 First floor
Beyond security filters
 8:00 am - 8:30 pm
 
By the Editorial Board of Avion Tourism Magazine
Poster and visual: © Garofalo Farms
Photo Milan: Copyright © Sisterscom.com / Deposithphotos

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Piazza del Duomo in Milan. Photo: Copyright © Sisterscom.com / Deposithphotos
 

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